Transaction Fees Explained

What advertisers are charged, and what creators and publishers keep.

Advertisers — Pay Per Click, Action, or Impression

Advertisers are billed only for activity The Eye verifies as genuine, at the bid they set for their pricing model — CPC (from $0.40/click), CPA (from $3.50/action), or CPM (from $1.50 per 1,000 impressions). There are no subscription fees, setup fees, or charges for fraud-flagged activity.

Creators — Revenue Share

• Brand Campaign cards — creators earn 65% of what the advertiser pays for the activity on their page (per click, conversion, or 1,000 impressions)
• Brand affiliate commission — creators earn 65% of the commission the advertiser sets, on campaigns with affiliate tracking enabled

Publishers — Revenue Share

Publishers keep 65% of revenue generated from verified clicks, conversions, and impressions served through the API.

Payment Processing

Flutterwave processing fees for funding (card, bank, mobile money) and for withdrawals are disclosed at the time of the transaction in your dashboard — Adscod does not add hidden markups on top.